Creative, Maternity, People, Fashion Scharad Lightbourne Creative, Maternity, People, Fashion Scharad Lightbourne

Rapper/Singer Chase Fernander kills in ROYALTY: A Maternity Editorial

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I wanted to work on something that I'd grown to love in my work. Maternity has been a growing part of my portrait work, and I felt the need to shoot a series that would tie in all the things that are apart of my overall style as a photographer. Lisa Sands, MUA and I have wanted to work together for a while, and when I pitched the idea to her, she loved it. It's just that we needed to put together a team to thoroughly execute the production, oh and we needed a muse!

Several weeks later, during lockdowns and quarantines, we finalized our team and after multiple screenings, decided to approach Chase Fernander, a larger than life rapper/singer here on the island of New Providence. We just needed the ok to meet in person to start work on, ROYALTY.

Our first two looks were edgy, bold and to me, very sharp. Shan, our stylist, really flexed her talent on them so when it came down to look three, I knew I wanted something comfortable, painterly and feminine.⁠ In fact, this look was nearly scratched because initially, the team felt it wasn't complete.

The overcoat was mine that conveniently hung in the studio, I usually keep a few pieces for when I shoot male clients. We knew we wanted to use it for the series. So literally minutes to call time I asked Chase in our WhatsApp team group if she'd bring jeans from home. She regrettably had none that fit. I don't know why I asked her to, but I realized that pairing jeans with the coat would be the look I wanted. Shan jumped in and said that she'd turn around, go back home and grab the "perfect pair!" ⁠⠀

This entire shoot was a collaboration between very talented creatives and the planning and time that went into producing the shoot was a massive factor in the success of these images.


ROYALTY ft Chase Fernander⁠
Image: @scharadlphoto⁠⠀⁠
Styling: @_thestylegroup⁠⠀⁠
MUA: @lisa_sands_beauty⁠⠀⁠⠀⁠
Hair: @metamorphosis_bs⁠⠀⁠
Dress: @javiebethell
Props: @jlavishaccents⠀⁠⠀⁠
Film: @truevisionfsc⁠⠀⁠⠀⁠
PA: @amaris_touch @kcbferguson⁠⠀

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ENJOY THE “ROYALTY” REEL from TRUEVISION

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Fashion, People Scharad Lightbourne Fashion, People Scharad Lightbourne

Rain Check Editorial with Atalanta Schulenberg

I remember, just recently, shooting portraits of designer Theodore Elyett. It was on the set when I previewed his latest collection and found myself itching to see the remaining pieces. The patterns combined with his use of color and texture screamed for a photoshoot. I approached Theo about the idea and he jumped with excitement, the prelude to this "Rain Check" editorial.

We planned for weeks what we were going to shoot, who the team would be and where we would shoot it. The only thing missing was a muse to bring it all together. At the time, it didn't occur to me that the perfect subject was waiting for me to ask her about photographing her. Atalanta was a student at the Lyford Cay International School, introduced to me by one of the development coordinators. She was tall, awkward with a fashion frame that my eye knew would be great for Theo's pieces.

No fitting prior to the shoot was made. We introduced the team beforehand and with the location finalized, we were ready for shoot day! The team had not seen the location before shoot but they were amazed at how amazing it was despite the overcast skies. Once we began to shoot, it was like waving a magic wand at each look. Just earlier, Atalanta said to me that she was nervous and that I'd have to direct her a lot but I knew her awkwardness would make the shots great. She'd never done a professional photo shoot before but she gave us effortless posing, frame after frame in designer pieces that fit her like they were made for her in the first place.

Please enjoy this editorial spread and our BTS video displaying amazing pieces from designer Theodore Elyett worn by our model Atalanta.

WATCH THE BEHIND THE SCENES VIDEO

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